The company Schurig was honored as winner in the category “trade fairs and event locations”. The winners were chosen by a top class jury. More than 600 invited guests from business, culture and media sector visited the gala.
The German Brand awards honors successful brands, consistent brand managing and sustainable brand communications. There are different categories: The category “Industry excellence in Branding” is for the best corporate brand in a sector and the category “Excellence in Brand Strategy, Management and Creation” is for the best in a skill category. The company Schurig GmbH won its prize in the category “Industry Excellence in Branding”.
Initiator is the German Design Council. The German Design Council was founded in 1953 to increase the market value through strategic use of design.